Today I popped into Waterstones at lunchtime to buy a book. Lots of people seemed to be spending their lunch hours browsing ... out of the thousands of books in the shop how do people choose one ...
- do we pick the books we have heard of? that have been advertised? or are best sellers?
- do we pick the books that are similar to those we've already read? what would make us pick something completely different? (other than being on an innovation course and wanting to improve our diversity!)
- are we swayed by the 3 for 2 offer?
In my recent house hunt I've sometimes noted that the contents of some people's bookcases are almost identical to mine. Are these really the "best" books or has some marketing strategy won me and similar people over?
Would I have bought the same book if I'd gone into a borders or some other bookshop?
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1 comment:
ooh I wonder if the contents of a persons bookshelves might be an indictor of wether this is the right house for you or not? I imagine there might be some strong similarities in personalities if you are reading the same books, so if the people moving out have had a happy time in the house, then maybe you might too
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